March 25, 2023
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British Swimming Proclaims Drew Barrand Will Take Over as CEO From Might 2023

British Swimming introduced Drew Barrand – presently business and gross sales director on the international sports activities basis laureus – as its new CEO.

Barrand will be a part of the board from Might 2023, when he’ll take over from the interim CEO. Ash CoxHe has been on the job since Might final 12 months.

Jack Buckner He was the earlier everlasting basic supervisor earlier than leaving to take over as CEO at his firm. UK Athletics.

An announcement from British Swimming says Barrand has greater than 20 years of administration expertise in sport, working with key stakeholders such because the Olympic Video games Organizing Committees, Rugby World Cup and England in addition to governing our bodies, manufacturers, publishers and businesses. The Soccer League (EFL) and sport-specific sponsors ASICS and EA Sports activities.


“I’m proud to be appointed to the position of Chief Government Officer at British Swimming. Taking a management place in British aquatics is a very thrilling alternative. Due to the dedication and keenness of the British Swimming Board and all the group, there’s a stable platform to showcase performances within the pool in all disciplines with nice promise and success as we look ahead to the subsequent large occasion cycle.

“I hope to make use of my twenty years of expertise working all through the sports activities business to construct on this basis and develop a well-run group that’s commercially affluent and lives as much as the mantra of ‘incomes effectively within the water’. subsequently, take British aquatic elite efficiency to new heights.

“I’m honored that the Board has proven religion in my skills and I look ahead to working collaboratively and collaborating for the mutual advantage of all the British Swimming group and the stakeholder base within the UK and internationally.”

British Swimming Chair Karen Webb Moss aforementioned:

I’m actually happy to welcome Drew as our new CEO. His robust background will vastly profit our group as we proceed to attempt for fulfillment on the water and strengthen our enterprise outdoors of the water.

“Drew has stable enterprise acumen and stable expertise creating organizations, occasions and types. It was this confirmed commercially pushed expertise, progressive and dynamic strategy and keenness to work with us at British Swimming that formed our last resolution.

“On behalf of the nominating committee, Board of Administrators and UK Sport CEO Sally Munday, we’re excited and looking out ahead to welcoming and dealing with Drew.

“I additionally wish to thank Ash for stepping up and taking over the position of Interim CEO. Ash led strongly and stored the group targeted and we’re extraordinarily grateful.”

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